The Beautea Brand, originally SNicole Beautea, was born after 13 year beauty industry veteran Sondria Nicole noticed her own lack of self love,self awareness and self care. Social media platforms since the beginning of time have pushed the narrative for its subscribers to use false narratives and filters to hide their imperfections by using the influence of others to push a debatable story of "Faking it until you make it" to its viewers.
However, that creates individuals without a real sense of authenticity and causes people to lose themselves in what's reality and fiction. After going through her own healing process in the midst of revamping SNicole Beautea,she decided to change gears and build a brand that focused more on the healing and not just beauteaful products in a new and innovative way by using healing strategies alongside her products.
The Beautea Brand products all have meaning and each product's story and intention is to build the hearts and minds of its consumer to push a new narrative of love from within.